Ep 66: Why Retention is the Secret to Scaling an Agency | With Andrew Dilullo of AdCrunch
Update: 2025-09-29
Description
Summary
Andrew DiLullo, CEO of Ad Crunch, shares his journey from audio production into building an agency that helps DTC brands grow fast. He and host Sean Lang dig into the realities of scaling. Why retention beats acquisition, how hiring A list players changes everything, and how clarity creates stability.
Takeaways
- Agencies often start by accident—demand forces structure.
- Client retention is the most underrated growth lever.
- Hiring ops and A-players unlocks scalability.
- Referral deals with SaaS account managers can fuel pipeline.
- High-volume creative testing delivers exponential client growth.
Check out Andrew's agency here:
Learn the 5 mistakes keeping your agency stuck, and the 5 Custom GPTs that solve them. Free course at https://www.agencyuplift.co/blueprint
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